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  • Isuzu engine provides impetus for the development of Asian construction machinery industry

    You are here: Home » News » News & Events » Isuzu engine provides impetus for the development of Asian construction machinery industry

    Isuzu engine

    In the field of diesel engines, Japan’s Isuzu has a 70-year history and has become a global leader in diesel engines with its outstanding fuel economy, high reliability and outstanding environmental advantages. Since entering the Chinese construction machinery market, the Isuzu diesel engine produced in China has been trusted by the whole machine enterprises at home and abroad, and the market has been in short supply.

    Since the second half of 2016, the East Asian construction machinery market has been out of the downturn for several years, and the sales of various products have exploded. In 2018, the sales volume of excavators exceeded 200,000 units. In the first half of 2019, the growth momentum remained strong, with a year-on-year increase of over 14%.

    At the 2019 Kangma Exhibition, Mr. Zhongya Lijiu, the general manager of Isuzu (China) Enterprise Management Co., Ltd., told reporters that Isuzu (China) has achieved growth of more than 20% in recent years thanks to the rapid development of the East Asian construction machinery market. “I would like to sincerely say sorry to the customers here,” Mr. Zhongya Liji continued. “Although our company is currently producing at full capacity, it still cannot meet the hot demand in the East Asian market.”

    Introduction of Isuzu 6WG1X diesel engine

    The Isuzu diesel engine is so popular in China, in the final analysis, it is still of quality. Taking the rise of the Sany excavator as an example, there are many Sany excavators with a service life of 10 years or even longer in the market. Many of these owners said that the excellent performance of the Isuzu engine is guaranteed. The outstanding performance of the Trinity excavator plays an important role.

    The high-quality Isuzu diesel engine has made a great contribution to the rise of China’s construction machinery industry. Mr. Zhongya Lijiu said that it is an honour and pride for Isuzu to maintain long-term cooperation with such outstanding and promising companies as Sany Heavy Industry. It is understood that Isuzu’s corporate mission is: customer trust is above all else, and do everything in its power to do this! Isuzu strives to be an excellent partner worthy of customer trust, with a view to growing with customers.

    China’s market has great potential for development

    Mr. Zhong Ya Li Ji has been in China for more than a year. Before coming to China, he was responsible for product supply management in the global market at the Isuzu headquarters in Japan. “I have noticed in Japan that the number of goods sent to the East Asian market continues to rise, and the demand in the East Asian market is really extraordinary.” Mr. Zhongya Liji said that after coming to China, he was also built by China’s highways and the convenience of high-speed rail. Sexually touched, although the East Asian construction machinery market has a huge amount of data, he still believes that East Asia infrastructure needs more equipment to participate.

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